Even with all the new advertising options available to businesses, direct marketing through mailing lists is still one of the most effective ways to reach potential new customers. Direct email marketing allows you to target precisely the people who are most likely to buy your product, and to do it in a way that allows you to measure just how effective your message is. If you've never worked with a list before, a list can help you design a mailing list that will put your message in front of the best market for your product.Mailing list offer an...